What software do you need to run a successful online store?
30th July 2018
Running an online retail operation requires a lot of software to be successful. Using disparate software from a range of different developers can create a tangle of disconnected processes. What's preferable is an integrated, all-in-one solution - and that's exactly what ABM's Online Retail Management package delivers. It starts with a base accounting system on which your entire business can run - from there, optional modules can be added to make the software do everything and anything you could need it to do.
What boxes does ABM tick for the software needs of an online retailer?
An integrated e-commerce platform
In order to make any sales online, you need a platform to sell from. ABM has two optional modules that add e-commerce functionality - SPNet eCommerce or ABM eCommerce. Both create a website that's intuitive for customers to browse and find the products they're after. They both handle hosting and purchase payments, and integrate into the wider accounting platform that is ABM. Sales data goes straight into your accounting and report generating software, taking a great deal of work out of the process.
The primary difference between the SPNet and ABM modules is the level of customisability by developers. If you want to significantly alter the functionality of your e-commerce platform, SPNet will be the option for you. If you're after a more out-of-the-box solution that doesn't need much customising, the ABM module will do they trick.
Effective stock management
Running an efficient online store requires smooth stock management. If your product offerings fall into a style/colour/size organisation format, you'll find ABM's Structured Stock Management module incredibly effective. It provides the user the ability to manage their stock using a flexible structure, monitor stock levels and generate reports that tell you about which products contribute most to profit.
Business intelligence capabilities
Online retail is an extremely competitive place, which is why you need to draw all the insights you can out of the data you have. That's what ABM's Alchemex Business Intelligence (BI) module is for. It's a lot more straightforward than some of the other BI tools out there, as it's based on a interface similar to Microsoft Excel - if you're familiar with that, generating reports with ABM will be a breeze.
To learn more about ABM, schedule a demo today. One of our specialists will run you through the software and demonstrate how it can be tailored to your business' needs.
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